New Flagship Showroom for Carteco
Architectural Branding and Beyond
The brand’s interior environment is far too important to be left out of the branding equation, whether the brand belongs to the hospitality, leisure or trade industry. BllendDesignOffice, the award winning company in Interior Design & Architecture, designs the new showroom for Carteco, GR in order to convey the identity of international and well established brands like Simmons, Andrew World, Arte, Henge, Omexco through spatial design and its ability to raise branding awareness.
The hotel room is the place where the visitor is deeply asleep, when the brand’s physical environment can be received openly without resistance. The room interior does play an important role in customer satisfaction and the way the customers’ perceive the hotel brand identity. All the design aspects Space, Materials, Technology, Colors, Functionality and Ergonomics contribute to crafting and reinforcing that identity. But the branding equation is extended to sensations of perceptions making the hotel business not only a promotion and marketing of extremely upper scale hospitality services, but engagement of the customers in living the brand, the space, the city, the culture in order to imprint an unforgettable living experience that promotes profit making.
“Showroom Façade Motto:
Beyond Trends & Limitations we will take your projects to the next level”
BllendDesignOffice specializes in five star hotel and leisure interior design and architecture, while recently completed projects in Boutique Hotel Interior and Tourist Leisure Interior won International Property Awards 2015, and nominated for Best Europe 2015. The branded environment approach gives the Greek or Foreign Entrepreneur a prominent and competitive position among the most affluent businesses in the world.
